SecurityScorecard, a leading cybersecurity ratings and risk management platform, empowers organizations to understand, improve, and communicate their cybersecurity posture.
By late 2022, SecurityScorecard faced a common challenge among scaling technology firms: strong market momentum but rising internal strain. The company’s leadership recognized that sustaining innovation required more than technical excellence — it demanded a culture aligned with growth and employee engagement anchored in measurable outcomes.
In November 2022, SecurityScorecard made a pivotal decision by appointing Jeff Alvarez as Chief People Officer (CHRO). His mandate was to connect people strategy to profitability through data-driven insights, transforming human resources into a strategic growth engine.
Appointing a Data-Driven CHRO Unlocked the Next Stage of Performance
Alvarez joined with over two decades of People leadership at organizations like Netflix, TrueAccord, and Spin (Ford Motor Company). Known for combining analytical rigor with empathetic leadership, he immediately began integrating employee data with organizational performance metrics.
This structured, evidence-based approach centered on measurable outcomes — improving engagement, retention, and revenue per employee — all while reinforcing SecurityScorecard’s cultural foundation.
Turning Data and Culture Into Tangible Business Transformation
In two years, Alvarez realigned how the company identified and developed talent. This included refining recruitment processes, embedding feedback loops into leadership development, and scaling engagement programs that ensured employees felt recognized, informed, and connected.
November 2022–2024 Key Achievements
- November 2022: Jeff Alvarez joined as Chief People Officer, initiating a data-first HR strategy.
- 2023: Launched the “OneScorecard” culture program to unify global teams through open communication, recognition tools, and community initiatives.
- Late-2023: SecurityScorecard named one of Achievers’ 50 Most Engaged Workplaces in North America.
- 2022–2024: Offer acceptance rate surged to 94%, well above the 81% industry average; Employee Net Promoter Score (eNPS) increased by 110%.
- 2022–2024: Revenue rose by 36%, reaching ~$144 million, and annual recurring revenue per employee (ARR/FTE) improved by 40%.
These milestones illustrate a clear link between engagement, retention, and business growth.
They demonstrate how a people-first transformation can power measurable financial outcomes.
Rebuilding Company Culture Into a Strategic Competitive Advantage
Throughout 2023, Alvarez’s “OneScorecard” engagement framework became the cultural backbone driving company alignment. Initiatives such as global town halls, virtual coffees, and manager training on recognition and feedback established a stronger sense of belonging.
This human-centered approach led to visible shifts — Employees expressed higher confidence in leadership transparency, teams became more collaborative and purpose-driven across geographies, and attrition declined as retention rates reached record levels.
The culture that once needed structure now operated as a self-reinforcing growth driver.
Record Results Show Culture Directly Boosted Revenue and Retention
Between 2022 and 2024, SecurityScorecard turned cultural investment into quantifiable growth:
By 2025, the company reached positive free cash flow, proving that engagement and productivity can directly fuel profitability.
Recognition from Inc. Magazine and Fast Company validated that SecurityScorecard wasn’t just growing — it was innovating while building one of the most engaged workplaces in cybersecurity.
Building the Future of Cybersecurity Performance Through People
The transformation under Jeff Alvarez’s leadership underscores the direct connection between human capital and business results.
In just two years, SecurityScorecard increased revenue by 36%, boosted eNPS by 110%, and improved operational efficiency by 40%.
Alvarez’s placement by Christian & Timbers as a data-driven CHRO was more than a leadership change — it redefined HR as a strategic growth engine. Aligned with analytics and purpose, people culture becomes the most powerful driver of sustainable performance.